Vern Nicholson: Significantly Increase Sales With Stale Email Lists  

 Online eBusiness Solutions By : Vern Nicholson

Let’s face it a lot of businesses acquired email lists of past or potential customers from online inquiries, past promotions and events. What if there was another way of effectively targeting those email lists without sending them boring emails that end up getting unopened and deleted?

Well, the solution for effectively targeting stale email lists has arrived in a huge way! A lot of you are familiar with Google AdWords and are leery about using it because the process of finding the right audience is a little complicated.

Google AdWords New Customer Matching Feature

Present Promotions To Your Email List Wherever They Are Online

Introducing Google AdWords’ Customer Match program. Let our team utilize your existing list(s) to target matches across the entire web for promotions and especially upcoming holiday offers. We’ve consistently created award winning campaigns with Google AdWords and this feature will only enhance what we do.

Now you’re not attempting to market to random web browsers that are not familiar with your brand. Marketing to existing clients significantly increases conversions and you can simultaneously advertise to groups that are very similar to your customers as well.

Get In Touch With Us
Increase sales this holiday season, and for 2016, with comprehensive marketing campaigns. To receive a demonstration of Google AdWords new Customer Match tool, and other effective marketing strategies via web conference, give Online eBusiness Solutions a call at 1.800.742.0169 or visit our website

Facebook Will Beam Free Internet to Sub-Saharan Africa Via Satellite  


Facebook has long talked up plans to use satellites to deliver free Internet to unconnected areas of the globe, and the company on Sunday inked a deal that will roll out connections to "large parts of sub-Saharan Africa" next year.

The initiative -- which is a joint venture of Facebook and France-based satellite operator Eutelsat -- will harness Israeli giant Spacecom's AMOS-6 broadband satellite when it launches in the second half of 2016. - Referenced Article

Refugees tell of ISIL brutality which forced them to leave Syria  

Euronews By : Staff Reporting

Thousands of migrants continue to cross from Serbia into Croatia . Most of them are Syrian and Iraqi escaping conflict back home.

Many have fled because of the gains made by the Islamist extremists known as ISIL which controls vast swathes of territory in both countries.

"You know, ISIL take everything. Also, (they) take my brother, they kidnapped him. He has been missing for a year and four months," said one Iraqi refugee from Mosul.

Russia intensifying Syria airstrikes  

CNN By : Susannah Cullinane

Russia is intensifying its airstrikes in Syria, which it says have "considerably reduced" the combat potential of militants. The Russian air force began strikes in Syria on Wednesday.

In the past 24 hours, it has carried out 20 flights targeting 10 ISIS positions in Idlib province, the Russian Defense Ministry announced in a statement Sunday. - Referenced Article

Multiple Casualties After Shooting at Umpqua Community College  


Multiple people were killed in a shooting at an Oregon community college on Thursday, fire officials said.

The shooter at Umpqua Community College in Roseburg was "down," a Douglas County fire official confirmed to NBC News.

At least one female was shot in the chest at the college, the official said. - Referenced Article

Russia launches airstrikes in northern Syria, senior military official says  

Fox News By : Jennifer Griffin and Lucas Tomlinson

Russian warplanes began bombarding Syrian opposition targets in the war-torn nation's north Wednesday, following a terse meeting at which a Russian general asked Pentagon officials to clear out of Syrian air space and was rebuffed, Fox News has learned.

A U.S. official said Russian airstrikes targeted fighters in the vicinity of Homs, located roughly 60 miles east of a Russian naval facility in Tartus, and were carried out by a "couple" of Russian bombers. - Referenced Article

Facebook's Sheryl Sandberg Wants Super Bowl Ad Dollars  

International Business Times By : Vern Nicholson

Facebook's Sheryl Sandberg made a strong pitch for TV Ad Dollars yesterday during Advertising Week 2015 AWXII, in New York City.

I urge every company pumping millions into CBS this year for the Super Bowl to consider Sandberg’s basic point, “We have a Super Bowl on mobile every day.”

Let me point out the fact that Facebook is not the only player in town for mobile ads, but they make a very compelling case for targeting certain niche audiences.

Kerry Flynn (@kerrymflynn) made several succinct points in her Business Times Article:

  1. Facebook leads the pack in the five mobile apps smartphone users spend 80% of their time in
  2. 4 billion video views per day and almost 1.5 billion monthly users
  3. Facebook has won the rights to exclusive content and launches from major companies (FB recently hosted the exclusive trailer for the upcoming “Star Wars: The Force Awakens” movie)
  4. Facebook provides more precise market segmentation based on user interests
  5. More advertisers agree, from 2 mil to 2.5 million since February 2015 ($4.04 billion in revenue)
  6. Billions in investments to make Facebook’s timeline makes it even more stickier

Digital Marketing should be utilized as a more comprehensive strategy than television.

It’s especially true for those advertisers who do not have a Super Bowl or television budgets. Online eBusiness Solutions have used ad placements and Facebook advertising with tremendous success in key markets for small business owners. The bare bones strategy is to take full advantage of the digital migration from television. 

Vern Nicholson has pioneered comprehensive Digital Marketing Campaigns that utilizes SEO, Social Media Engagement, Content Management and Ad Placement.

He continues to demonstrate an enormous capacity to execute and manage advertising campaigns to drive audience engagement and increase revenue opportunities for the world’s leading brands.

For more information please visit Online eBusiness Solutions at: or email him at:

What does Vacate The Chair mean in The House of Representatives? Wiki-Bio  

The Christian Science Monitor By : John Feehery

A motion to vacate the chair is basically an effort to oust a sitting Speaker of the House. It is a privileged motion, by definition, although the parliamentary tactic is not specifically mentioned in the Rules of the House.

 The House is hitting the highways after passing a three-month extension of the Highway bill. In the game of chicken between the chambers of Congress, both sides blinked and the only real victim seems to be the small businesses that care deeply about the Export Import Bank.

Republican leaders had a plan to talk about the Iran deal and some of their legislative accomplishments over the August recess. Unfortunately, Mark Meadows threw a monkey wrench into that plan. - Referenced Article

Vacate The Chair Wiki

Bill Cosby: Universities rescind honorary degrees  

CNN By : Doug Criss


Bill Cosby's stunning fall from grace appears far from over. In the latest setback over his sex assault allegations, a pair of colleges have rescinded honorary degrees awarded to him years ago. - Referenced Article


Has any university thought about bestowing and honorary degree on a homeless person who has navigated the cruel realities of the streets for a number of years. I suspect we look to bestow honorariums on individuals to enhance funding and recognition to the school's programs and this is how we've arrived to this point.

Hajj Stampede Near Mecca Leaves Over 700 Dead  


At least 717 people were killed and 863 injured in a stampede near Mecca, Saudi Arabia, on Thursday morning.

The deaths — at an intersection in Mina, about six miles east of the city — occurred around 9 a.m. on the first day of Eid al-Adha, one of the holiest days in the Muslim calendar, as millions of Muslims were making their pilgrimage, or hajj, to Mecca. Referenced Article

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